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托福TPO20口语题目解析-task4

2019-04-29 16:14 三立在线 admin

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摘要:托福TPO是同学们备考托福时必看的资料之一,下面三立在线为大家整理了托福TPO口语原文+真题+解析,希望能帮助大家更好的备考托福,最新/最全的 托福 备考资讯,请关注三立在线托福频道。 Franchising Many popular and well-known business chains, such as fast food restaurants, use a practice known as franchising. In franchising, someone who wants to open a store or restaurant pays a

托福TPO是同学们备考托福时必看的资料之一,下面三立在线为大家整理了托福TPO口语原文+真题+解析,希望能帮助大家更好的备考托福,最新/最全的托福备考资讯,请关注三立在线托福频道。

  Franchising

  Many popular and well-known business chains, such as fast food restaurants, use a practice known as franchising. In franchising, someone who wants to open a store or restaurant pays an established company for the right to use the company’s name and sell the company’s products. Selling an established, in-demand product that has immediate name recognition benefits the new business by reducing the risk that the business will fail. In exchange, the new business agrees to follow all of the standard practices of the company with the name it wants to use.

  听力原文

  Now listen to part of a lecture on this topic in a business management class.

  (male professor) OK, so we've been talking about starting a business. Let's say I want to open up a pizza restaurant. Well, I know how tough it is to make a new business succeed. And I want a sure thing, so I contact the big company that owns a chain of pizza places. Let's say it's called, “Pizza Town.” And I pay for the rights to call my restaurant Pizza Town and to sell Pizza Town's special, one of a kind, pizza.Now, since everyone has heard of Pizza Town, it's really popular, I don't have to worry about whether people would want to eat my pizza or not, I already know this pizza will sell well because it's a known thing. And that means there's a better chance my business will succeed.Now, in exchange for being able to call my restaurant Pizza Town, I have to agree to run the business the Pizza Town way. And Pizza Town trains me to do this. They show me how to do everything, how to make my pizzas taste like Pizza Town pizzas, how to advertise, even how to make my store look like a Pizza Town. Now, this means that I don’t have a lot of freedom or choice in the way I run my business. But in a lot of ways, this is great for me. After all, Pizza Town’s way generally works. They sell a lot of pizza.

  Question:

  Using the example given by the professor, explain how franchising works

  解析:

  Franchising is a business practice in which someone pays an established company to buy the right to use the company's name and sell its product. For example, the professor wants to open a pizza restaurant, so he pays some money to an established company called Pizza Town for the right to run a Pizza Town restaurant. Since Pizza Town is already very famous and popular, the professor doesn't have to worry whether there will be customers. So he'll have a better chance of success. And also, his restaurant has to follow all the standardized practice of Pizza Town restaurant, like the decoration of the restaurant and the ad, and his staffs have to be trained by the company to produce the very same Pizza Town pizza. Therefore, even though he doesn't have much freedom, the professor can still make the business succeed through the practice of franchising. (127 words)

  以上就是小编为大家带来关于托福TPO20口语的原文和解析了,当然除了原文和解析,还给大家提供了托福tpo听力音频下载,三立在线托福将第一时间为考生发布最全、最新、最专业的托福资讯及托福考试资料及机经,想要了解托福培训及辅导,点击“托福辅导班”即可。如果你还有不懂的问题,也可以点击在线咨询,联系我们哦!

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